Marketing Manager (m/w/d)
Your mission
We're seeking a Marketing Manager to drive growth through social media campaigns, marketing automation, and paid media campaigns that attract and retain riders.
This role will lead our marketing efforts, with a focus on executing campaigns. The Global Marketing Director will provide guidance, and you will work closely with Customer Support, Technology, and Operations teams, as well as external marketing agencies.
This is a unique opportunity for someone who:
- Loves digital marketing
- Considers themselves a good writer and content creator
- Enjoys learning
- Has a real thirst for personal and professional growth
As a Marketing Manager, you will:
- Heavily focus on marketing automation using Braze, tracking which campaigns convert into sales, reactivating riders, and upselling
- Plan and execute project timelines by understanding all required details to schedule full campaigns
- Collaborate with our internal team, including developers and external UX/UI designers, on new feature launches
- Research competitors, aggregating best practices and recommendations
Your profile
- Be results-driven. We're looking for someone who can produce tangible outcomes, which include acquiring and retaining riders and driving revenue for our business
- You should be a digital marketing and social media expert, capable of crafting compelling stories for both
- You must be fully committed to our mission and vision
- You should have a solid understanding of key performance indicators (KPIs) and know how to track them effectively
- To succeed in this role, you'll need to be highly proficient in a range of tools used for digital marketing
- Fluent in german and english
- Minimum of 2 years' experience in a similar role
Send us your CV and a short cover letter or a 5-minute video of yourself explaining your experience in marketing and why you think you're a great fit for our team. Be specific. Show off a little. Let us see who you are and what makes you special!
Why us?
- Be part of a dynamic and innovative team
- Enjoy a lot of creative freedom
- Gain extensive experience in nearly every aspect of digital marketing
- Get hands-on experience with digital marketing strategies - see what really works
- Access to a vast array of marketing tools such as Braze, AppsFlyer, Adobe, Canva, etc.
- Access to employee tax-free benefits and discounts for many stores
- Get lots of free minutes when using our scooters
- Every Thursday we have freshly cooked lunch in the office
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About us
As the leading provider of electric scooter sharing in Germany, we have over 3,800 scooters on the streets of Germany's major cities. We have already won several awards and are quite proud of what we have put on the road since 2015. But that doesn't mean we want to rest on our laurels now. On the contrary, we will continue to advance mobility in our cities!
We also have a lot planned for this year: we want to expand into even more cities across Germany and thus broaden our understanding of modern vehicle sharing.
Let's put our foot down together and revolutionize the mobility of tomorrow! Become part of our team and get your hands dirty!
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