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Senior Influencer Marketing Manager (all genders)

Senior Influencer Marketing Manager (all genders)

Permanent employee, Full-time · Berlin

Read job description in: English EN
German

Your role

You will lead Sunday’s Influencer Marketing strategy and constantly challenge the status quo to drive commercial growth for the business while appreciating the essential nature of influencer marketing. You will develop your own thoughts and ideas to improve our understanding of the impact of Influencer Marketing on the business, guiding our ambitious Influencer Marketing scaling plans across multiple social media channels, influencer engagement, and international markets.

  • Oversee a substantial growth of investment into the DACH influencer program while ensuring it drives appropriate commercial value for the business
  • Create and execute plans to activate influencers across multiple social media channels (Instagram, YouTube, TikTok)
  • Build, grow, and foster a team of influencers through engagement strategies
  • Develop a framework and toolset to assess the performance and impact of influencers, effectively allocating marketing spend and resources
  • Spearhead the activation strategy of influencers beyond their own channels through content, partnerships, events, and other forms of communication

Your profile

  • Minimum of 2+ years working in this field, coupled with a deep passion for health and nutrients
  • Demonstrated success in driving commercial growth, preferably for a dtc e-commerce brand
  • You know the influencer landscape like the back of your own hand. Who the key influencers and how to get to them are is within your skillset.
  • You need to be able to bring first hand experience and new impulses in all facets of influencer marketing and shape it from day one
  • Experience in managing and scaling an influencer program into 6 digit monthly spend.
  • Ability to grasp and influence crucial KPIs per influencer, combined with strategic budget allocation and performance monitoring to optimize resource utilization and maximize ROI
  • Knowledge of the latest trends & how to apply them to Sunday.
  • Experience in leading and inspire a multicultural team, partners and the rest of the organization; being positive and always keeping a can-do attitude
  • Very good German (C1-2) and good English skills, with Berlin as the permanent place of residence or willing to relocate

What we offer

  • An appealing discount on all of our products - from essential oils to vitamins & nutrients
  • We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year
  • The Urban Sports Club membership, Swapfiets bike rental and a subsidy for the BVG ticket
  • A healthy balance is important to us: we offer a hybrid work model and 'workation'
  • We offer German and English language courses - financed entirely by us!
  • Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia
  • You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas
  • Inviting office spaces with access to plenty of organic teas and superfoods from around the world
  • We like to celebrate each other! Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women's Day

Apply with your CV and cover letter via our application portal. To show us that you've read the entire job ad, please include the phrase 'YES, I AM SUNDAY'S NEW TEAM MEMBER' in the first sentence of your cover letter.
Contact
Sarah Schubert
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About us

Sunday Natural emerged from a long-standing passion and research in the fields of health, healing, and personal growth. The lack of natural, high-quality products on the market was the original motivation for founding Sunday Natural in 2013. We aim to produce the products we ourselves would love to buy - as natural as possible, absolutely pure, free from any additives, and of the highest quality. In a strategic partnership with CVC, Sunday Natural is now one of Germany's most renowned quality manufacturers, with its own research and development department in Berlin. For the continuous improvement of our products, we collaborate with selected research institutes, scientists, therapists, farmers, and professional associations.
We take our ecological responsibility very seriously: Our entire range is therefore vegetarian, mostly vegan. We also go our own way when it comes to packaging: the majority of our products are packaged in glass and are therefore almost completely recyclable.
We have a diverse team of 190 people and 37 nationalities, still growing but at a sustainable rate. Our aim is to work in a collaborative, supportive and inclusive work environment with a diverse group of motivated, talented, and visionary colleagues.
We highly value equality of opportunity and inclusivity, and we would like to particularly encourage women and candidates from under-represented backgrounds to apply, even if you don’t match with 100% of the requirements.

Was wir anbieten

Apply with your CV and cover letter via our application portal. To show us that you've read the entire job ad, please include the phrase 'YES, I AM SUNDAY'S NEW TEAM MEMBER' in the first sentence of your cover letter.
Apply for this job

Über uns

Sunday Natural entstand aus einer langjährigen Leidenschaft und Forschung in den Bereichen Gesundheit, Heilung und Selbstentfaltung. Der Mangel an natürlichen, qualitativ hochwertigen Produkten auf dem Markt war die ursprüngliche Motivation für die Gründung von Sunday Natural im Jahr 2013. Wir wollen genau die Produkte herstellen, die wir selbst gerne kaufen würden. So natürlich wie möglich, absolut rein, frei von jeglichen Zusatzstoffen und mit der höchstmöglichen Qualität. Sunday Natural ist in einer strategischen Partnerschaft mit CVC und heute einer der renommiertesten deutschen Qualitätshersteller, mit eigener Forschungs- und Entwicklungsabteilung in Berlin. Für die kontinuierliche Weiterentwicklung unserer Produkte arbeiten wir mit ausgewählten Forschungsinstituten, Wissenschaftlern, Therapeuten, Landwirten und Berufsverbänden zusammen.
Wir nehmen unsere ökologische Verantwortung sehr ernst: Unser gesamtes Sortiment ist daher vegetarisch, zum größten Teil vegan. Auch bei der Verpackung gehen wir eigene Wege: Die meisten unserer Produkte sind in Glas verpackt und damit fast vollständig recycelbar.
Wir haben ein vielfältiges Team von 190 Mitarbeitenden und 37 Nationalitäten, das noch immer wächst, aber in einem nachhaltigen Tempo. Unser Ziel ist es, in einem kollaborativen, unterstützenden und inklusiven Arbeitsumfeld mit einer vielfältigen Gruppe von motivierten, talentierten und visionären Mitarbeitenden zu arbeiten.
Wir legen großen Wert auf Chancengleichheit und Inklusion und möchten insbesondere Frauen und Personen aus unterrepräsentierten Kreisen ermutigen, sich zu bewerben, auch wenn Sie die Anforderungen nicht zu 100% erfüllen.
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Senior Influencer Marketing Manager (all genders)

Sunday Natural Products GmbH
Berlin
Vollzeit, Unbefristet

Veröffentlicht am 10.06.2024

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